social media voter influence

social media voter influence

Believe TikTok Overestimates Impact on General Politics Here’s Why

TikTok’s influence on general politics is overstated; while 70 percent of college students say the platform shapes their views, broader data shows traditional media still sways the majority of voters. In the fast-moving arena of electioneering, the hype around short-form video often eclipses the steady pull of broadcast ads,